Another year, another mediocre season for Texas Tech, and it got me thinking - what does it actually cost to win a game during the Kliff Kingsbury era?
Well, the answer is about $536,000. That’s right, those wins against Kansas and Eastern Washington come at a premium.
This calculation included all 30 wins during Kingsbury’s tenure in Lubbock during the past five seasons, starting with his $2.2 million salary during his first year and the proceeding $3.5 million per year salary after the extension.
If you only calculate the wins over the last four years that included his contract extension and increase in salary, each victory costs about $636,000.
For perspective, let’s look at what various programs around the country are paying per win in college football.
Lincoln Riley - Oklahoma
Contract: $2.6 million
Cost per win: $216,667
Scott Frost - UCF
Contract: $2 million, two years
Cost per win: $222,222
Mike Norvell - Memphis
Contract: $1.8 million, two years
Cost per win: $200,000
James Franklin - Penn State
Contract: 5.6 million, four years
Cost per win: $640,000
Dave Doeren - NC State
Contract: 2.2 million, three years
Cost per win: $300,000
Taking those numbers into consideration, Texas Tech is paying nearly four times per win as some other relatable schools. However, universities like Penn State, which dole out massive $5 million dollar contracts, don’t mind paying a little extra for 10-win seasons.