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Oklahoma is pushing a social media campaign to drum up attendance and fan fervor for Saturday's game. The funny thing, they only do it when Texas Tech comes to Norman. We discuss this and the budding rivalry between Oklahoma and Texas Tech, how the Red Raiders match up with the Sooners and how many former Tech coaches Oklahoma can employ.
It's gut check time for Texas Tech. A win could make a huge statement for Kingsbury and company and set the tone for the remainder of the season. It's not a must win, but it's as close as you can get without it being one.